Projects

Journal

About

Contact

Projects

Journal

About

Contact

kadi lee

I'm a UX Strategist and Designer. I give digital products a structure that makes sense, then use storytelling to make it feel like something. Clear to the people using it, alive to the people it's for.

Based in

Ojai, California

Currently

Freelancing

Open to

New Opportunities

  • Portrait of a woman eating an icecream
  • Abstract poster of red pink circle
  • Makeup products on a white background
  • Person surfing on the waves in the ocean
  • Portrait of a woman eating an icecream
  • Abstract poster of red pink circle
  • Makeup products on a white background
  • Person surfing on the waves in the ocean
  • Portrait of a woman eating an icecream
  • Abstract poster of red pink circle
  • Makeup products on a white background
  • Person surfing on the waves in the ocean

Who am I

Before design, I spent 10+ years making broken systems work under pressure — live TV productions for Netflix, MTV, and CBS. Turns out that's the same job I do now: find the structure hiding in the chaos and make it clear.

01

Who am I

01

Before design, I spent 10+ years making broken systems work under pressure — live TV productions for Netflix, MTV, and CBS. Turns out that's the same job I do now: find the structure hiding in the chaos and make it clear.

Projects

(2)

Case studies that walk through my approach and impact.

Projects

(2)

Case studies that walk through my approach and impact.

orange surfboard floating on clear turquoise water with sunlight reflections

UX Strategy & Design

View

Women's Health Campus

Wild QI

Wild QI

Website Redesign

View

Cross-cultural training and DEI platform

RW3 Cultural Wizard

RW3 Cultural Wizard

Minimal wooden table lamp with a curved frame and glowing round bulb on a light gray background.

Product Design - End to End

View

B2B AI SaaS

Nimble Brain AI

Nimble Brain AI

Makeup product for marketing campaign

Website Redesign

View

Nonprofit Tech Company

Pi'iku

Pi'iku